Job Description

As a Senior Product Manager for a B2B marketing intelligence tech company, you will be responsible for managing and overseeing the development and launch of marketing automation products and services that serve our business-to-business (B2B) customers. You will heavily influence cross-functional teams, including engineering, design, and marketing, to ensure that our products are user-friendly, efficient, and meet the needs of our customers

Responsibilities:

• Conduct market research and analyse customer needs and trends to identify new product opportunities and improvements to existing products
• Develop and maintain a product roadmap and prioritise product features based on business goals, customer needs, and market trends
• Collaborate with engineering, design, and other cross-functional teams to develop and launch new products and features
• Work with sales and marketing teams to develop product positioning and messaging that resonates with target customers
• Define product requirements and work with engineering to ensure that products are developed to meet customer needs and requirements
• Collaborate with customer success teams to ensure that customers are satisfied with the product and that customer feedback is incorporated into product development
• Analyze product performance and key metrics to identify areas for improvement and make data-driven decisions to optimise the product portfolio
• Develop pricing strategies and work with sales teams to ensure that pricing is aligned with customer value and market trends
• Stay up-to-date with industry trends and competitive landscape to ensure that our products remain competitive in the marketplace

Requirements:

• Bachelor's degree in business, marketing, engineering, or a related field; MBA or other advanced degree preferred
• At least 5-7 years of experience in product management, preferably in a B2B marketing automation or software as a service (SaaS) company
• Strong understanding of marketing automation and B2B marketing concepts and technologies
• Experience leading cross-functional teams and working with engineering and design teams to develop software products
• Strong analytical skills and experience with data analysis tools such as SQL and Excel
• Excellent communication skills and ability to communicate with both technical and non-technical stakeholders
• Strong leadership skills and ability to influence and inspire cross-functional teams to achieve common goals
• Ability to manage multiple projects and priorities in a fast-paced, dynamic environment
• Proficient in English
• MarTech industry or AdTech experience
• Hands-on experience working with data in a data engineer, ML engineer, data scientist, or data analyst role
• Technical knowledge of modern cloud data stacks