-Strong opportunities to progress your career
-Fantastic work culture
Our Client is a revolutionary 360-degree - FinTech for CleanTech- platform that helps businesses and commercial enterprises harness the power of the sun and reduce electricity costs by up to 70%. We leverage our widespread installer network and empower MSME businesses to make a shift to clean energy.
You will be responsible for :
- Craft strategies for all Marketing teams, including Digital, Advertising, Communications, and Creative
- Design branding, positioning, and pricing strategies
- Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email - campaigns, web pages, and promotional material)
- Analyze consumer behavior and determine customer personas
- Identify opportunities to reach new market segments and expand market share
- Craft quarterly and annual hiring plans
- Monitor competition (acquisitions, pricing changes, and new products and features)
Ideal Candidate :
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Skills Required :
- You have at least 5 years experience ideally in Brand / Product Management within Financial Services industry.
- Experience within Employer Branding, Social Media / Viral Marketing, Startup Experience, Digital Transformation / Change Management and Performance marketing would be a strong advantage.
- You have good knowledge of Google Analytics.
- You enjoy finding creative solutions to problems
- You are highly goal driven and work well in fast paced environments
- You possess strong analytical skills and are comfortable dealing with numerical data