Job Description

Sciometrix is looking for a passionate Brand Marketing Manager. A successful Brand Marketing Manager should have excellent communication, & in-depth knowledge of Brand Equity Management. The ideal candidate will take ownership of all matters to define Brand marketing, the message associated with Brand, and Marketing Strategy. Brand Marketing Manager duties will include generating leads, social media Management, and coordinating with the sales team, & care management Team. Continuously learning new innovations coming in Digital healthcare, learning Sciometrix technology and platform, able to generate and guide demonstration/ presentation for new products and services to existing & new clients will be the key. This position requires limited travel both domestic and international. If you are a go-getter, dynamic, and willing to grab opportunities that come your way, Sciometrix can be your playground.

Responsibilities:

• Develop a deep understanding of the company mission, vision, and goals to develop Brand Equity.
• Build relationships with key stakeholders to develop brand equity for different types of clients and demographics.
• Understand, develop, and evolve brand message and brand identity among peers and in the industry.
• Define brand marketing strategy for identity, and growth, and generate leads among investors, patients, and physicians for Sciometrix products and services.
• Oversee the development of new creative artifacts (web pages, landing pages, emails, presentations, flyers, posters, postcards).
• Coordinate and collaborate, within and outside the organization, Design, & orchestrate of marketing campaigns to generate leads and traffic.
• Coordinate and Collaborate marketing demonstrations to attract new clients for the latest products and solution offerings.
• Able to mentor and guide other marketing teams- marketing analytics, Marketing Creative agency, or in-house creative graphics designer.
• Manage and Generate traffic on social and all media channels (paid, earned, and owned).
• Deploy the latest MarTech (marketing Technology tools and trends) to discover and Manage ROI over campaigns, and improve ranking among Search Engines (SEO).
• Discover and devise measures for targeting potential growth user base.

Requirements:

• Bachelor's degree in marketing, or a related field; MBA preferred.
• Minimum of 7 years experience in brand marketing, social media marketing, email marketing, and advertising.
• Experience in the healthcare industry is a plus.
• Should be having good experience in
• Experience in promoting products and solutions is plus
• Excellent written and verbal communication skills.
• Good project management skills.
• Ability to think creatively and develop innovative solutions.
• Ability to work independently and as part of a team.