Roles and ResponsibilitiesFound this job inappropriate? Report to us
Manage and build overall email marketing strategy
Create various email lists and campaigns
Create and design various CTAs and email templates
Test every campaign success
Determine email marketing KPIs
Develop and present reports on a weekly basis
Develop a lead generation strategy
Create smart email lists
Increase email subscriptions
Analyse data to get smart insights
Suggest methods for improvements
Segment lists based on behaviours like past email engagement and website interactions
Develop documentation and road maps for processes, A/B tests, and promotions that succeed through email.
Analyse campaign performance and suggest improvements
Report on sales revenue generated from email marketing efforts
Ensure emails follow industry policies and best practices
Should have completed minimum UG degree.
Should have minimum 2 years of experience in running email campaigns
Candidates preferably from Coimbatore only preferred.