Job Description

Marketing Content Writer 

Job Description : 

- Developing well-researched content (based on the target market and the product) for the promotion of products (academic courses) to be published on websites or marketing copies, banners, etc.

- Develop content (blogs etc.) for content marketing for the product.

- Developing content for marketing email campaigns with an aim to maximize conversion (logins, application, payments) for that particular audience.

- Develop an understanding of product positioning that works for a particular market & product, and track the performance for the same by coordinating with the marketing team.

- The role will require coordination with different departments academics, marketing, design team to develop the content and track the performance.

Job Requirement : 

- Willingness to work in a dynamic start-up environment

- Preferred work experience of 2-3 years

- Objective attitude