Designation: Marketing Manager - Private Markets
Experience: 2 to 5 years
About Kristal.AI Private Market:
Kristal Private Market (KPM) is a business line of Kristal.AI, with a mission to democratise access to curated, high-quality pre-IPO investment opportunities in the private markets space and also enhance liquidity in the segment.
We are looking for an individual with leadership qualities and a passion for creativity andmarketing, who can position the business effectively and drive business growth.
- Create and implement effective marketing plans from scratch
- Achieve appropriate positioning of KPM in the space
- Spread brand awareness and drive client acquisition
- Undertake effective engagement and marketing initiatives
- Bring a fresh perspective & innovative perspective and execute ideas
- Design marketing campaigns that can align with different client segments (institutions and individuals) across the globe
- Wholesome approach ensure the marketing plan of KPM aligns with the overall objective of the firm
- Design & execute engaging communications strategy
- Coordinate with the company marketing team and the design team to achieve KPM objectives
- Track and report relevant metrics
- Build and execute PR strategy
Event Marketing (Virtual & Physical)
Ideal candidate should have:
1. MBA from a premier institute with 2-5 years of marketing experience
2. Leadership skills
3. Extremely detail-oriented with strong copywriting skills and an eye for good design
4. Strategic & Analytical mindset that makes data-driven decisions
5. Candidates with experience in Finance & business media preferred
6. Unconventional thinking
7. Creative Skills
We are an award-winning AI-driven wealth management platform, operational in India, Singapore, and Hong Kong. We specialize in building best-in-class investment portfolios, strategized by some of the world's top financial advisors, while our proprietary AdvisoryAlgorithm helps our clients to choose the best portfolios (branded as Kristals) best suited for their financial goals and risk profiles.
Our diverse team comprises of 100+ people spread across three countries, backed by a strong and supportive management team comprising of ex-IITians and IIMs, with a combined 100+ years of work experience with JP Morgan, Citibank, BNP Paribas, Yahoo, Cognizant, and IBM Security. We are also backed by a leading VC in India - Chiratae Ventures (Formerly IDG Ventures).
For further information visit us at www.kristal.a