Job Description

Responsibilities

- Lead all our marketing activities from social media, digital campaigns, and traditional marketing to advertising and creative projects

- Developing plans to help establish our brand, and setting short-term and long-term goals based on the organizational goals

- Prepare and manage monthly, quarterly, and annual budgets for the Marketing department

- Monitor competition (acquisitions, pricing changes and new products and features)

- Coordinate sales and marketing efforts to boost brand awareness

- Identify opportunities to reach new market segments and expand market share

- Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)

- Ensure that the website, promotional material, and marketing campaign strategy are updated on a regular basis

- Create and monitor activities on various platform keeping the business vision aligned

- Analyze consumer behavior and determine customer personas

- Design branding, positioning, and pricing strategies

- Prepare monthly marketing budget

Requirement :

- Preference to the candidate with 5+ experience in a Marketing leadership role, preferably within the healthcare / FMCG industry

- Experience running successful consumer marketing campaigns

- Ability to quickly prioritize and assign tasks

- Excellent leadership skills with the ability to set and prioritize goals and project management skills.

- Good oral and written communication skills.

- Strong analytical skills and attention to detail

- Exposure to Digital Marketing

- Experienced in Consumer Marketing