Overview:
Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage
visionary innovation that addresses the global challenges and related growth opportunities that will
make or break today's market participants.
Our “Growth Partnership” supports clients by addressing these opportunities and incorporating two key
elements driving visionary innovation: The Integrated Value Proposition and The Partnership
Infrastructure. For more than 54 years, we have been developing growth strategies for the global 1000,
emerging businesses, the public sector and the investment. For more information, please visit:
http://www.frost.com
Business Unit: Demand Generation
Role: Program Analyst/Senior Program Analyst
Responsibilities:
Duties and Responsibilities:
Working on Marketing Campaigns which include
Creating HTML templates for all
Deployment of test runs when requested
Prepare Campaign Analysis Report for all campaigns
Prepare various list pulls from CRM database
Work on ad-hoc projects and requests
Program creation in marketing automation which includes
Preparation of contact filters
Creating HTML templates
Creating Distribution lists and emails
Creation of queries to keep a check on Invalid emails, titles etc.
Working on the invalid web registrants
Training new hire
Qualifications:
Bachelor of Engineering: Any degree with Computer science/applications specialization
Masters: Not mandatory, Computer science/applications specialization desired
MS Access/SQL - Intermediate (or above)
HTML 5 - Should have knowledge on Dreamweaver/Expressions web or
similar HTML tools. Knowledge on JavaScript coding is
preferable
Automation tools - Should have working experience on Eloqua/Hubspot(preferable)/marketo/ pardot/ Sales Fusion.
Basic knowledge on CRM tools like Sales logix/MS Dynamics/Salesforce.