Any Graduation + MBA in Marketing /Sales- 5-7 Years' experience in Marketing field (Building Materials)
Responsible for the activities pertaining to marketing & branding of different verticals
- Worked in collaboration with creative agency, pr agency and all other external agencies for developing multi-channel communication strategy for brand equity and product promotion through print, radio, online & outdoor/ digital marketing mediums.
- Managing key marketing channels including SEO, Paid Search, Re-Marketing, Email-Marketing, Social Media Marketing along with Website updates with latest information.
- Developing media plan, budget and project schedule.
- Looking after design and production of all marketing collateral as well as sales brochures, print advertisements, web banners/emails, etc.
- Monitoring and preparing a report on all the undertaken marketing activities and their impact.
- Assisting the Sales Head of different verticals for identification of innovative ways to tap the customer.
- Involved in Brand Visibility Management, Media Planning Buying & Implementation